Hi, I’m Karoleen, artist and designer from Los Angeles, based in NYC. I’m a Senior Designer at Veryday, an innovative design consultancy, and currently have been specializing in product technology and enterprise software. My design career has spanned over 10 years, building off a foundation of print design, branding and illustration. An endless interest in problem solving has taken me from crafting brands and marketing campaigns to breaking down and rebuilding entire enterprise platforms for start-ups, small businesses, environmental protection, healthcare and education among others. I care deeply about working with teams who push the boundaries in the pursuit of increasing quality of life and using design to solve complex problems.
I take a human-centered approach to my work, utilizing deep research to bring clients on a collaborative journey into design and implementation. And of course, one of the best parts of being a designer is mentoring others throughout this process, whether it’s my teams or clients, as we work to continue establishing design as a fundamental tool for any effective business.
Art is my form of storytelling, where I combine textures and subjects to create complex worlds that often provoke deep thinking. I’ve been drawing and painting since a young age, eventually receiving my B.A. in Art from UC Santa Barbara in 2008. My focus has been in acrylic and oil painting in recent years, with a history of ink drawing and illustration as well. Today, I participate in art shows throughout NYC, most recently at the Con Artist Collective. Some prints of my work can be purchased at society6.com.
(New Art section coming soon.)